The Embassy of the Kingdom of the Netherlands paid special attention to the topic of regenerative practices in agriculture and its role in the future of food production. That is why the perfect interlocutor in relation to these issues was Dr. Tatyana Brankov, an expert in the field of agroeconomics, who pointed out that regenerative agriculture today is one of the key answers to the challenges faced by modern agriculture - from soil degradation to increasingly pronounced climate change. – We are talking about a topic that belongs to the present of Serbia, but also about the direction in which we want our agriculture to develop. In our country, these practices have not yet been systematically singled out as special support mechanisms, but a significant institutional step forward has been made. In the draft Strategy of Agriculture and Rural Development, regenerative and organic agriculture, as well as biodistricts, are recognized as part of the future direction of development – said Tatjana Brankov.She also stated that the transition to regenerative production methods requires additional support from the state, which is why it is planned to improve the assistance program. As she explained, it is not enough just to make a strategic commitment, but also to continuously monitor the results and have a realistic view of the situation in Serbian agriculture. In particular, she pointed to the fact that the average age of farm owners in Serbia is 61 years, which is why the transition must be carefully managed, without expecting farmers to bear the costs of change and experimentation themselves. Previous AT THE PAVILION OF THE PROVINCIAL SECRETARIAT FOR ECONOMY AND TOURISM IN FOCUS ON WOMEN'S ENTREPRENEURSHIP AND OLD CRAFTS Next DIRECTOR OF THE NOVI SAD FAIR HOSTED THE DELEGATION OF KAZAKHSTAN - DIGITALIZATION, ARTIFICIAL INTELLIGENCE AND CONNECTING AGRICULTURAL MARKETS